Just a few years ago I thought perfume was a luxury product due to its price tag. It is an unnecessary item in our daily life which makes us feel and maybe look more confident and attractive. How wrong was I when I delved into the world of botanical perfumery!

What is Villanelle? A poem, a song, a fragrance, a character, an identity or a blend of a few? Let us see how the classic and modern approaches have shaped the word, particularly for the last two years.

There is a lot in common between the two creatives, one particular fact is that their works caused controversy and became notoriois at that time. And although the nude body depictions and paintings eventually imply sexual background, there is nothing more inartificial and unconstrained than capturing the natural elusive moments of our fleeting life. And that is what both Lawrence and Modigliani tried to do in their oeuvre.

Can poetry offer another perspective for us to take action and get more environmentally conscious?

We have been connected to the beauty of nature, a word and scent. Instead of showing how dreadful the world might look like, we are trying to show how wonderful the world would be if we got more connected to ourselves and botanicals used in each scent through verse.

Aesthetics offers hope, encourages, makes us respect and appreciate the surroundings. In the end we all depend on nature, we all depend on Earth. Let’s take another perspective, let’s each become an activist by reducing our impact and raising awareness, through the art of a word.

We have made a list of articles on nature, ecopoetry and authors which you might want to read these days.

When designing a perfume I have a certain fragrance profile in my mind, I write down the notes I want to "hear", the combinations which might work. But as it turns out perfumes have their own life. Because natural perfumes are so dynamic and have not only their body in their materials blended together but also soul which unfolds and develops with time and speaks to each person differently, they deserve to have their own character, so unique that I do not even dare to change it (as it often happens with people). I leave them as they are even though I do not agree with them in everything.